How many people love to watch stuff in process? Many of us do—rehearsals of the ballet or the symphony, a baseball team at batting practice. And what about reading the draft of a manuscript? There’s something exciting about reading or seeing a work–or a sport or an event–as it’s being worked on; watching it being honed. Realizing that the repetition and the refinement is what makes it what it is.

This was the idea behind our “Square Four” tours. The name comes from the idea that Square One is the beginning, and somewhere around Square 10 is the end. That would put Square Four…not quite in the middle. Almost, but not quite halfway done. [Read more…] about Coming Along for the Ride

Last week, we were e.t.c. We were about parties and events and the occasional New York City-centered program.

Now we’re Fable & Lark. We’re about stories and adventures, often both at the same time. We offer interactive, experiential tours in museums and the city, based on classic books and movies. The move was organic and made complete sense, and yet was completely surprising and unplanned.

It started because I read last fall that 2017 was the 20^th anniversary of the Harry Potter books, and I love Harry Potter and had long wanted to do something on it, but I couldn’t find a “way in.” Around the same time, I’d been thinking that maybe it was time to shift the focus of my business around, for a variety of reasons.

So here’s what happened: As I was walking down Madison Avenue in New York one day, I saw a building that looked like a castle. I’d passed it many times before, but for some reason, I stopped that day to look at it more closely. I seemed to be the only one looking at it, and the words, “maybe it’s unplottable” just popped into my head. I then wandered across the street, for no particular reason, and looked into the window of an antique store, and saw a white owl (not a real one) in a cage, and thought, of course: “Hedwig.” [Read more…] about Following the White Owl